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Free pitch deck templates for startups

Templates to pitch a startup to investors, accelerators and competitions, with the slides investors expect: problem, solution, market, model, traction, team and the ask.

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The slides of a pitch deck

  1. Cover: name, one line on what you do, contact.
  2. Problem: who has it and how badly.
  3. Solution, with a screenshot.
  4. Why now.
  5. Market size: TAM, SAM and SOM with your assumptions.
  6. Business model: who pays, how much, how often.
  7. Traction: users, revenue, growth, pilots.
  8. Competition: a two-axis matrix or an honest table.
  9. Team.
  10. Financials: a three-year projection on one chart.
  11. The ask: how much and what for.

Common mistakes

Text-heavy slides, unexplained market numbers, hiding competitors and a vague ask. For a three-minute competition pitch, keep it to six or seven slides.

Frequently asked questions

How many slides should a pitch deck have?

10 to 12 for an investor meeting, 6 or 7 for a short competition pitch.

What are TAM, SAM and SOM?

Total market, the part your product can serve, and the part you can realistically win in the next few years.